Travelling has become a trend and also the need for the community. As part of its commitment Yahoo! in providing content for consumers Motherland, Yahoo launched a Road-Road Yuk! in Indonesia.
The hope, compilation inspiring travel stories contained in Jalan-Jalan Yuk! encourage the people of Indonesia for a tour. At the same time, it is well to encourage them to join his online experiences through their personal networks and communities.
“Before Indonesia, Yahoo has launched travel to Singapore, Malaysia and the Philippines,” said Graham Hills, Yahoo South East Asia Product Marketing Manager for Travel, in his statement, 27 September 2010. “In this area, the sites we were pretty successful trip,” he said.
For example, says Hills, a few weeks after the Travel Inspiration was launched in April, Singapore Travel site ranked first in the Hitwise Travel Agencies category. “This indicates that consumers will desire a quality travel content,” said Hills.
Not only that, continued Hills, the word “travel” sign on top of password search in the entire region in one semester of first year. “Indications of increased interest in recreation was held following the improving economic climate,” said Hills.
“Indonesia has a large pontensi to be a world class tourism destination,” said Hills. “By the Way-Way Yuk! general public can find special places in Indonesia in addition to knowledge in addition to the resorts that has been known before, “he said.
